Minimum Selling Price Calculator (Floor Price)
Determine the absolute bottom floor price you can list at without suffering a financial loss.
Calculator Inputs
Live SyncPrice wars often cause sellers to lower prices below floor cost, generating high sales volume while burning bank capital. Never list below your floor price.
lowest price to avoid losing money
Calculation Breakdown
Frequently Asked Questions
Common questions on calculations, industry standards, and seller profit optimization.
What is a floor price in e-commerce?
Floor price is the minimum viable selling price that covers all direct product, shipping, marketplace, and return costs with zero loss.
How do you calculate minimum selling price (floor price)?
Floor Price = (Direct Cost + Return Buffer) ÷ [1 - (Platform Fee Rate % + GST Factor)]. Selling below this price guarantees a financial loss on every dispatched order.
Why must return buffers be factored into floor pricing?
If you don't include return penalties in your floor price, every returned or RTO order directly consumes your operating profit.